original syndicate

Original Syndicate is a full-service live and virtual production company. In 2022, they needed a brand overhaul to represent their innovative technology as thought leaders in the space. Since the brand refresh, they’ve generated new clientele and pushed industry standards.

Agency: Original Syndicate, In-house

Role: Brand Strategist, Content Lead

Responsibilities: Internal Stakeholder Interviews, Discovery Sessions, Brand Positioning, Narrative Strategy, Project Management. Working with Creative Director weekly and Founders

Design and Creative Direction: Jonathan Haggard

Copy: Coco Reilly